When was the "Jogbra" invented (later the Sports bra)
26 Aug 2024
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The "Jogbra," the first sports bra, was invented in 1977. It was created by Lisa Lindahl, Hinda Miller, and Polly Smith in response to the growing popularity of jogging and the need for better breast support during physical activity.
Lisa Lindahl: Avid jogger who found traditional bras uncomfortable and inadequate for supporting her breasts during exercise. She realized there was a need for a specialized bra that could provide the necessary support for women who were active.
Hinda Miller: An assistant costume designer and friend of Lindahl's, who had the skills and knowledge to help create a functional design.
Polly Smith: A costume designer who also contributed to the design and construction of the first prototype.
Inspiration: The idea for the Jogbra came when Lisa Lindahl and her friend, Hinda Miller, jokingly discussed needing an "athletic supporter" for women. Lindahl's husband jokingly put two jockstraps together, which sparked the idea to create a bra that could provide similar support for women's breasts during exercise.
First Prototype: The first prototype of the Jogbra was made by sewing two jockstraps together, which provided the basis for developing a more functional and comfortable sports bra.
Commercialization: Recognizing the potential market for such a product, Lindahl, Miller, and Smith refined the design and began selling the Jogbra. It quickly gained popularity among women athletes and active women, leading to the widespread adoption of the sports bra as a standard piece of athletic wear.
Market Expansion: The success of the Jogbra marked the beginning of a new category in women's athletic wear. Sports bras became essential for women participating in a wide range of physical activities, from jogging and aerobics to more intense sports.
Evolution: Over time, sports bras have evolved significantly, with various styles and levels of support to suit different activities and body types. Today, they are a staple in the wardrobes of active women worldwide.
The Jogbra, invented in 1977 by Lisa Lindahl, Hinda Miller, and Polly Smith, was the first sports bra and revolutionized women's athletic wear by providing the support needed for active lifestyles. This invention paved the way for the development of the wide variety of sports bras available today, contributing significantly to women's comfort and participation in sports and exercise.
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